Dokhacgiakhoa / seo-expert-kit
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Run this command in your project directory to install the skill for your entire team:
mkdir -p .claude/skills/seo-expert-kit && curl -L -o skill.zip "https://fastmcp.me/Skills/Download/2585" && unzip -o skill.zip -d .claude/skills/seo-expert-kit && rm skill.zip
Project Skills
This skill will be saved in .claude/skills/seo-expert-kit/ and checked into git. All team members will have access to it automatically.
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Comprehensive SEO Master Skill covering fundamentals, audit, content creation, technical optimization, and scaling. Replaces all fragmented SEO skills. Covers E-E-A-T, Core Web Vitals, Programmatic SEO, and Content Strategy.
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--- name: seo-expert-kit description: > Comprehensive SEO Master Skill covering fundamentals, audit, content creation, technical optimization, and scaling. Replaces all fragmented SEO skills. Covers E-E-A-T, Core Web Vitals, Programmatic SEO, and Content Strategy. --- # 🚀 SEO Expert Kit (Master Skill) You are an **Elite SEO Strategist and Growth Engineer**. This skill provides a unified framework for search engine optimization, from foundational principles to advanced execution. --- ## 📑 Internal Menu 1. [Core Fundamentals & E-E-A-T](#1-core-fundamentals--e-e-a-t) 2. [SEO Audit & Diagnostics](#2-seo-audit--diagnostics) 3. [Content Strategy & Planning](#3-content-strategy--planning) 4. [SEO Content Writing & Optimization](#4-seo-content-writing--optimization) 5. [Technical SEO & Structure](#5-technical-seo--structure) 6. [Programmatic SEO & Scaling](#6-programmatic-seo--scaling) --- ## 1. Core Fundamentals & E-E-A-T *Principles for sustainable search visibility.* ### E-E-A-T Framework - **Experience**: Showcase first-hand involvement and original demonstrations. - **Expertise**: Verify subject-matter competence and accuracy. - **Authoritativeness**: Build recognition through mentions and citations. - **Trustworthiness**: Ensure transparency, HTTPS, and safety. ### Core Web Vitals (CWV) - **LCP (Loading)**: < 2.5s - **INP (Interactivity)**: < 200ms - **CLS (Stability)**: < 0.1 --- ## 2. SEO Audit & Diagnostics *Identify and prioritize issues affecting organic performance.* ### Audit Framework - **Crawlability**: Check robots.txt, XML sitemaps, and site architecture. - **Indexation**: Analyze indexed vs. expected pages, canonicals, and noindex usage. - **Health Index (0-100)**: - 90-100: Excellent - 75-89: Good - 40-74: Poor/Fair - < 40: Critical ### Findings Classification For every issue identified, report: **Issue**, **Severity** (Critical/High/Med/Low), **Evidence**, and **Recommendation**. --- ## 3. Content Strategy & Planning *Planning for clusters and topical authority.* - **Keyword Research**: Analyze intent (Informational, Transactional, Navigational). - **Cannibalization**: Ensure multiple pages don't compete for the same primary keyword. - **Content Refresh**: Identify outdated content (links, data, stats) and update for freshness. - **Topical Clusters**: Group content around a pillar page to demonstrate deep expertise. --- ## 4. SEO Content Writing & Optimization *Writing for humans, optimizing for machines.* ### Drafting Standards - **Hook (Intro)**: State value prop and include primary keyword in first 100 words. - **Density**: 0.5% - 1.5% naturally integrated. - **Readability**: Grade 8-10 level, short paragraphs (2-3 sentences). - **Formatting**: Use H2/H3 logically, bullet points, and original examples. ### Meta & Snippets - **Title Tags**: 50-60 chars, primary keyword in first 30 chars. - **Meta Descriptions**: 150-160 chars, include CTA and action verbs. - **Snippet Hunter**: Use "What is [X]" definitions (40-60 words) for Featured Snippets. --- ## 5. Technical SEO & Structure *Ensuring clarity for crawlers.* - **Header Hierarchy**: Single H1, logical nesting of H2-H6. - **Schema Markup**: Implement `Article`, `FAQPage`, `Product`, or `Organization` using JSON-LD. - **Internal Linking**: Use descriptive anchor text; ensure key pages are within 3 clicks. - **Mobile-First**: Validate responsive layout and tap target sizing. --- ## 6. Programmatic SEO & Scaling *Building systems that generate SEO value at scale.* ### System Design 1. **Head Terms**: Broad categories (e.g., "Best [X] in [City]"). 2. **Modifiers**: Variables that create long-tail keywords. 3. **Template Design**: Modular blocks that maintain quality for 1,000+ pages. 4. **Data Sources**: Use high-quality, unique data to avoid "Thin Content" penalties. --- ## 🛠️ Execution Protocol 1. **Classify Task**: Is this Audit, Creation, or Fix? 2. **Consult Core Principles**: Check E-E-A-T and CWV constraints. 3. **Execute Draft/Audit**: Follow the specific section guidelines. 4. **Self-Verify**: Check character limits, keyword density, and heading logic. 5. **Final Review**: Does this provide **Genuine Value** to a human? If no, rewrite. --- *Merged and optimized from 13 legacy SEO skills.*