chekos / tweet-crafter

Skill Content

---
name: tweet-crafter
description: |
  Craft tweets, threads, and long-form X posts optimized for the December 2025 algorithm.
  Use when creating individual posts for X/Twitter, adapting newsletter content for X,
  writing thread hooks, or optimizing post format (thread vs long-form). Includes current
  algorithm signals, Premium features, and Spanish-language patterns for LATAM audiences.
---

# Tweet Crafter Skill

## Algorithm Signals (December 2025)

Priority ranking factors:
1. **First 30 minutes engagement** — biggest predictor of reach
2. **Replies > Retweets > Likes** — conversation signals matter most
3. **Recency** — breaking topics get 2x reach vs next-day posts
4. **X Premium boost** — 4x visibility in-network, 2x outside network

## Format Selection

```
Thread: Listicles, step-by-step tutorials, "X cosas que aprendí"
Long-form: Essays, narratives, opinion pieces, deep analysis

Performance benchmark:
- Long-form: ~10K impressions
- Thread: ~8K impressions, but 60% more profile visits
```

Choose based on content structure, not impressions alone.

## Link Posts (NEW — October 2025)

Links are no longer penalized. New in-app browser keeps engagement buttons visible.

**Requirements for link posts:**
- Write a compelling standalone caption (not just "new post")
- Include interesting description or insight
- Add image when possible (150%+ engagement boost)

Per Elon: "posting a link with almost no description will get weak distribution"

## Content Templates

### Single Tweet (max 280 chars)

```
[Hook/insight/question]

[Optional: 1-2 supporting lines]

[Optional: 1 hashtag max]
```

### Thread Format

```
1/🧵 [Standalone hook that works even without thread]

2/ [First point — strongest insight]

3-N/ [Supporting points]

N/ [CTA: follow, RT first tweet, link to newsletter]
```

Thread rules:
- 5-15 tweets optimal
- Self-reply immediately after posting (signals thread to algorithm)
- Hook must work standalone — most people only see tweet 1

### Long-Form Post (Premium)

```
[First 280 chars: Hook that appears in timeline — CRITICAL]

[Body: Up to 25,000 chars with bold/italic formatting]

[CTA at end]
```

Only first 280 characters show in timeline. Front-load the hook.

## Media Guidelines

| Type | Engagement Multiplier |
|------|----------------------|
| Video (native, <2:20) | 10x |
| Images | 2-3x |
| Polls | High engagement |
| Plain text | Baseline |

Video specs: Native upload, under 2:20, no external watermarks.

## Spanish-Language Patterns

### Thread Templates

**Tutorial Thread:**
```
1/🧵 Cómo [accomplish task] en [technology]:

Una guía paso a paso 👇

2/ Paso 1: [Action]
[Explanation]

...

N/ Eso es todo.

Guarda este hilo para cuando lo necesites.
Sígueme @tacosdedatos para más tutoriales en español.
```

**Insights Thread:**
```
1/🧵 [Number] cosas que aprendí sobre [topic] después de [experience]:

Un hilo corto 👇

2/ [Insight #1]
[Brief explanation]

...

N/ Si te fue útil:
• Sígueme para más contenido de [topic]
• RT el primer tweet para que llegue a más personas
```

### Newsletter Promotion

```
[Insight or hook from the newsletter]

Esto y más en el nuevo tacosdedatos:
[Link]

[Optional: What else is in the issue]
```

## Hashtag Strategy

- Maximum 1-2 hashtags (X algorithm doesn't favor heavy usage)
- Spanish hashtags for discoverability: #DataScience #Python #DatosAbiertos
- Skip hashtags entirely for conversational posts

## Timing

- Best times: 9-11 AM, 7-9 PM (Mexico City timezone)
- Best days: Tuesday-Thursday
- Post when followers are online (check analytics)

## Output Format

When crafting tweets, provide:

```markdown
## Tweet/Thread: [Topic]

### Content
[Full post content]

### Format
- **Type**: Single tweet / Thread (X tweets) / Long-form
- **Character count**: X/280 (or full length for long-form)
- **Media needed**: [Image description / Video spec / None]

### Algorithm Notes
- Hook strength: [Strong/Medium/Weak]
- Suggested posting time: [Day, Time]
```

## References

For deep algorithm research and source links, see [references/REFERENCES.md](references/REFERENCES.md).